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Bar Harbor Foods - Bionic Crayon

Bar Harbor Foods

Branding, Positioning

The iconic Bar Harbor® brand was looking to refresh and strengthen the brand from the position of offering high quality meal solutions to meet the demands of today’s often time-challenged, but always discriminating consumer. Additionally they wanted to build the sustainably sourced feature of the product line.

Bionic Crayon established a strong Brand Positioning with Digital Advertising and Videos for POP Display for events. We established a robust Social Media campaign that focused on Sustainability, recipe Videos and giveaways to successfully grow their customer base.

Category

Advertising, Branding, Digital Media, Graphic Design

Tags

Collateral, POP, Product Photography, Social Media, Videos